Job Title Marketing Manager

Location Lutterworth - Full time or part time - Permanent

Salary £35k - £40k

We are looking for a Marketing Manager for our busy team based in Lutterworth

The Role

Digital & Social Media

  • Management of websites and creating new content to increase SEO

  • Google Analytics

  • Ezines

  • Databases

  • Managing social media - Facebook, Twitter, Instagram & LinkedIn

Market Research

  • Industry & customer research

  • Store visits

  • Monitoring competitor activity

  • Database development & Management

Account Manager

  • Identify and target new business opportunities

  • Preparation & delivery of customer presentations including assessing and selection of products that fit customer profile

  • Generating enquiries for new business/dormant accounts - preparation of all external communication materials

  • Monitoring of sales against forecasts

  • General account management support and attendance of customer meetings as required

Product Management

  • Range Management - managing products/categories to avoid conflict in the market

  • Identifying new product opportunities/distribution channels/brands/market trends

  • Liaison with brands - licensing, artwork guidelines, marketing opportunities, etc.

  • Photography

  • Packaging and product artwork

  • Product Videos

Customer Support

  • Marketing contact for all customers

  • Product promotion - Features, bullet points, etc.

  • POS

  • Catalogue/flyer artworks

Marketing Plan/Budget

  • Produce and implement the annual marketing strategy/budget and monitoring of spend

£35,000–£40,000

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